Forecasting the Future – Shilpa Sarkar, Product Lead Instagram

Highlight from #pmf19 – Product Management Festival 2019

3 Principles of Innovative Products

  1. Observe individuals (don’t just look at data)
  2. Design with an opinion
  3. Evolve with your community

The Instagram success story

Similar to the 3X model from Kent Beck (without purpose and activities)

Design with an opinion

Example from facebook

The CEO office

Evolve with your community

Example Instagram

Example @hudabeauty

Thanks Shilpa.

More highlights on the #pmf overview page.